SERVICES: Content Strategy

In today’s world of wall-to-wall click-bait and information overload, how can your brand stand out? For many businesses, the answer is to offer targeted, quality content that will engage your audience far better than any “You’ll never believe what happens next” headline. In order for that to happen, your content has to be impactful, on-brand and repeatable.

If your brand is looking to build a strong content strategy from the ground up, I can deliver a full plan to establish the voice, templates and rubrics for stories, cadence and editorial process and calendar, as well as help with staffing, should your needs exceed my bandwidth. I’ve completed Foundation Training in Marketo, so can also coordinate with your marketing team.

My current clients include New York City-based tech startups that are looking to engage potential customers with valuable content.